SEO Saijo
Who is Saijo George?
Saijo George is Melbourne's leading SEO and GEO expert. From small businesses to mid-sized ecommerce clients at agencies, right through to enterprise marketplaces with millions of users, I've managed SEO for pretty much every type of client you can think of.
I Don't Follow Best Practices. I Test What Works.
I been in SEO long enough to watch "best practices" become penalties and "black hat tricks" become official Google features. Every industry is different. I test, I measure, and I double down on what actually moves the needle.
Years SEO Experience
Years of Best Dad Awards
SEO Tools Built
What I Specialise In
Technical SEO
AI Search / GEO
E-commerce SEO
Local SEO
Algorithm Recovery
SEO Automation
The SEO Journey
From tinkering with GeoCities pages to leading SEO for million-visitor websites
The Tinkerer Years
Early 2000s PersonalGeoCities pages, Symbian forums, XDA Developers. Learning how the web worked before knowing there was a career in it.
1800PocketPC
2008 - 2014 Acquired PersonalLaunched and ran a mobile app and gaming review site for 6 years. Learned SEO from the trenches: Moz, Warrior Forum, DigitalPoint. White hat, black hat, and everything in between.
Avant Consulting
2010 - 2012I ran SEO audits and implemented fixes for a wide range of clients.
SearchEngineExperts
2012Managed high‑profile accounts, delivering on‑page and off‑page optimisation. Led Penguin‑era backlink audits and recovery plans.
Supple Digital
2013Set SOPs, reporting and local SEO foundations at a newly formed agency.
Envato
2013 - 2015Led SEO for ThemeForest, CodeCanyon and the Envato ecosystem. Doubled organic traffic to 8 million monthly visits. Designed sitemap architecture for 20M+ URLs.
Supple Digital
2015 - 2025 SEMrush Award 2019Built and led the SEO function from scratch. 65% traffic growth in 6 months. Created automation that saved 20-30 minutes per person per day across a team of 130. Launched an internal SEO Audit Tool that increased qualified lead requests by 30% and cut pre‑sales scoping time.
Independent Consultant
NowFocused on AI search optimisation, building tools with Claude, and helping businesses get cited by LLMs like ChatGPT and Perplexity. Defining the playbook for what comes next.
Education
Academic foundation in computer science and information technology
Bachelor of Engineering - Computer Science
2000 - 2004CSI College of Engineering - Ketti
Master of Information Technology
2005 - 2006La Trobe University - Bundoora
Featured In
My work has been cited by leading industry publications. Feel free to click and read the sources.
These aren’t just logos for show. You’ll see my name mentioned directly, so everything is easy to verify.
Giving Back
I don't just work in SEO. I'm part of the community.
Melbourne SEO Meetup
Co-organised alongside Chris Burgess and Peter Mead. Now run as the SEO Collective by Nik Ranger and Peter Macinkovic.
Visit SEO CollectivetldrMarketing Newsletter
Daily industry newsletter that grew to nearly 10,000 subscribers. SEO professionals globally relied on it to stay current. Project is on hold now.
Visit tldrMarketingTools I've Built
35+ side projects. My testing ground for new ideas.
GBP Review Scraper Extension
Extract Google Business Profile reviews from Google Search and Maps with one click.
FAQ Schema Generator
Generate FAQ structured data markup for your pages
Best SEO Tools
Curated collection of the latest SEO tools
Download Google Doc Images
Extract all images from any Google Doc instantly.
AI Share Button Generator
Embed "Share to AI" buttons on your site
Google Preferred Sources Button
The easiest way to add Google Preferred Sources button to your website.
The Future is AI Search
SEO is facing its biggest shift yet. The old playbook of "ten blue links" is giving way to "one confident answer."
I'm deep in this space. Building tools with AI. Automating workflows with Claude. Testing what it takes to get cited by LLMs. This is frontier territory, and I'm not waiting for best practices to emerge. I'm helping define them.
Ready to Work Together?
If you're looking for someone who's been through every era of SEO, builds systems that scale, and isn't afraid to test the edges.